About Us

Creating A Responsible Environment for the Cape & Islands (CARE)


What is CARE for the Cape & Islands

CARE for the Cape & Islands™ was founded in 2012 as the Cape and Islands’  first travelers’ philanthropy initiative.  More commonly known today as Impact Travel, CARE seeks to encourage, support, and create opportunities for visitors and residents to donate their “time, talent, and treasure” to help preserve and protect our region’s exquisite natural beauty, plant and wildlife habitats, Cape & Islands culture and history.

What is CARE’s Mission

CARE for the Cape & Islands™ mission is to inspire stewardship to preserve and protect the natural environment, cultural and historical treasures of Cape Cod, Martha’s Vineyard and Nantucket.

Why Cape Cod and the Islands?

Cape Cod and the Islands’ scenic beauty and pristine coastline are enjoyed and appreciated by millions of visitors each year, presenting a need to protect its unique qualities.  This program will help sustain the region’s fragile ecosystem, culture and heritage that draw visitors and residents to vacation, work and live.

Ultimately, CARE for the Cape & Islands™ seeks to tap travelers’ growing interest in and support of eco-tourism and green-travel, and their philanthropic inclinations to help ensure the long-term sustainability of the Cape & Islands as a national treasure and travel destination.

How does it work?

CARE for the Cape & Islands educates and facilitates relationships among travelers, businesses, local organizations, environmental initiatives, and residents.  Working with travel industry businesses, CARE creates opportunities for travelers to contribute to local efforts to promote long-term environmental conservation and cultural heritage preservation. Visit our project criteria page to learn about our funding themes and proposal guidelines. Download our CARE Profile.

Meet our Founder and Staff

Jill Talladay

Director, CARE for the Cape and Islands

Jill Talladay:

Jill received her Master in Tourism Administration with a concentration in Sustainable Destination Management from The George Washington University in 2011, earning the Dr. Philip Ogilvie Academic Excellence Award. In 2012 inspired by her work with the Center for Responsible Travel (CREST) at the third  Travelers’ Philanthropy Conference in Costa Rica and her graduate internship; she founded CARE (Creating A Responsible Environment) for the Cape and Islands, to help connect visitors, residents and businesses with opportunities to support the long term sustainability of Cape Cod and the Islands of Nantucket and Martha’s Vineyard.

Jill is co-Chair of the Yarmouth Recycling and Solid Waste Committee and an advocate to Refuse, Reduce, Reuse and Recycle. She is passionate about using green practices and works hard to educate her friends as well as the public on simple steps they may take to make a difference on a daily basis. She became a member of the Climate Reality Leadership Corps in 2015, trained by Al Gore in Toronto, ON.




 Fiscal Sponsor: CREST

Gregory Miller, Ph.D:

Executive Director , Center for Responsible Travel (CREST)

Gregory Miller, Ph.D:

Gregory Miller is the Executive Director of the Center for Responsible Travel (CREST). Gregory is a responsible tourism advocate and trained environmental scientist who believes in working globally, acting locally, and protecting our precious natural and cultural resources. He joined CREST in 2019, bringing to the organization a global track record of results in sustainable travel and recreation, biodiversity conservation, and policy development.

Prior to CREST, Gregory worked as a global consultant, providing expertise and leadership on projects focused on biodiversity conservation, climate change, corporate social responsibility, and ecotourism. Before that, he was President & CEO of NatureServe and previously served for 12 years as the President of American Hiking Society. He also led a distinguished 16-year executive career as Vice President for the Andes/Southern Cone Region at The Nature Conservancy, where he developed the Conservancy’s biodiversity project portfolio for South America, oversaw global ecotourism programs, and co-managed the Latin America and Caribbean Parks in Peril program.

A native of California, Gregory is fluent in Spanish and English. He holds a Ph.D. in Ecology from the University of Connecticut; was awarded a Science, Engineering, and Diplomacy post-doctoral fellowship with the American Association for the Advancement of Science; and graduated from the University of California, Santa Barbara with a B.A. in Botany. In addition to his executive experience, Gregory worked for several years as a naturalist in South America, served as an environmental advisor for the U.S. Agency for International Development, and has held a lifelong commitment to environmental stewardship and exploring the outdoors responsibly.


Samantha Hogenson, M.T.A.

Program Associate, Center for Responsible Travel (CREST)

Samantha Hogenson, M.T.A.

Samantha’s interests in responsible travel were sparked at a young age while traveling the country to art shows with her parents, who are professional potters, and two international trips with People to People International. She graduated from Missouri State University with a major in Entertainment Management and minors in Geotourism and International Management. Samantha holds a Master of Tourism Administration from the George Washington University, with a concentration in sustainable destination development. She is a strong advocate for sustaining and enhancing our world’s cultures and environments through travel, and using tourism as a mechanism for community empowerment. Samantha has worked with the American Society of Travel Agents, the National Tour Association, and the National Geographic Center for Sustainable Destinations, and is a trained Climate Reality Leader.


 Meet Our Interns


Fall 2020 Intern, CARE

Camille-Fleur Moraux-Pizano (Sasha) :

Sasha is completing her last semester of Nonprofit Leadership and Management at Arizona State University. Passionate about wildlife and the environment, she is an ambitious soon-to-be Certified Nonprofit Professional. At seventeen years old, she left France, her native country, to pursue her higher education in the United States. In Vermont first, she enjoyed the outdoors, snowboarding and reading, then in Arizona, where she developed new interests in astronomy, politics, and lifestyle development. As a Community Assistant and Campaign Finance Fellow, she enjoyed navigating various cultures and helping communities to thrive, through supporting fellow students in their university experience, or assisting local green leaders in building capacity. A life-long learner with endless enthusiasm, Sasha became vegetarian, volunteered at local shelters, and decided to live a personal and professional life where her actions would match her values. 



AmeriCorps Member 2020-2021, CARE

Ashley Boudreau :

Ashley is part of the AmeriCorps Cape Cod program which is focused on addressing Cape Cod’s critical environmental needs and is serving with CARE one day per week until July 2021. She moved to the Cape from Monterey, CA which is where she spent the last 5 years of her life. She received her Bachelor of Arts degree in Global Studies at California State University Monterey Bay. She served an 11-month AmeriCorps term in Monterey at a local nonprofit as the Volunteer Coordinator. She enjoys learning about other cultures and making an impact in her community.


Meet Our Board of Directors

Lorraine Janusas

President and Founder, Eventful Connections

Building on a foundation of thirty plus years of managing unprecedented growth and success at event firms in New England, Lorraine Janusas founded Eventful Connections with the goal of offering clients a quality experience every step of the way.  Using her proficiency to translate the big picture into a strategic step by step plan for achieving goals, Lorraine’s logistical expertise and intense client focus result in controlled costs and exceptional events. 

Personally involved in every project, Lorraine relishes the challenges and opportunities presented by her clients and each new event.  Confident in her abilities yet humble in her approach, Lorraine has earned an unparalleled reputation for exceptional attention to detail and the ability to always deliver while exceeding clients’ expectations. 

Naturally inquisitive, Lorraine greets each day as a chance to learn about new resources or possibilities that inspire her.  Described by a vendor partner as being “firm but fair,” Lorraine’s goal in each partnership is to form an alliance resulting in long term relationships.  Lorraine’s determination, ability to adapt, follow through, and tenacity are complemented by her sense of humor. 

Lorraine is a long-standing member of MPI (Meeting Professionals International) and a Past President of the Cape Cod Hospitality Marketing Association.

Mark Novota

Managing Partner for Wequassett Resort and Golf Club

Managing Partner for Wequassett Resort and Golf Club having held various positions such as CFO and General Manger for the Resort since 1986. Mark’s passion, vision and determination transformed the Wequassett into a world-class resort.   Over the years, every feature and amenity of the resort was renovated or refined. Mark established a unique service culture based on customer intimacy that helped to set the resort apart and developed an innovative training program that inspires his staff in all aspects of the hospitality business with a focus on personal service.  Most recently he has implemented a resort-wide sustainability initiative. He has also served on numerous boards and was recognized by the Massachusetts Lodging Association’s as Outstanding General Manager of the Year, and in 2003 Preferred Hotels nominated him as Hotelier of the Year.

Kari Parcell

Waste Reduction/Diversion Expert, Barnstable County/MA DEP

Kari holds a Bachelor’s degree in Political Science and Economics and a master’s degree in Public Administration and Emergency Management.  Prior to moving to Chatham, MA she lived on the West Coast earning a degree from the University of Oregon.  Once she completed her undergraduate degree, she spent many years traveling the country settling in various states.  Although, loving seeing the county, Kari found home when landing on Cape Cod.  

Professionally, she provides regional technical assistance to 23 municipalities in solid waste management/reduction/diversion through comprehensive reduction, diversion, reuse, recycling, composting, anaerobic digestion, and wastewater treatment programs.  As an  Adjunct Professor at Mass Maritime Academy, she teaches “Strategies in Solid Waste Management”.  Kari sits on the Cape Cod Commission’s Climate Change Initiative working group, and on the Board Of Directors at Upper Cape Tech’s Environmental Technology Dept.  Kari believes that everyday, it is such a delight to live in such a beautiful place and be able to breathe the fresh ocean air and walk the beaches and trailheads knowing that she contributes to the uniqueness of the communities that strive to protect the ecology and cleanliness of our region!  

Michelle Pino

Co-Founder, Co-Owner and Vice President of Northeast Unlimited Tours, Inc.

Co-Founder, Co-Owner and Vice President of Northeast Unlimited Tours, Inc. based in Sandwich, MA (Cape Cod). With 28 years of experience in the tourism industry, Michelle’s expertise in sales, marketing and product development enables her to successfully cultivate strong long-lasting client relationships by providing creative, unique and memorable tour packages along with unparalleled customer service. Her entrepreneurial drive and leadership has helped guide Northeast Unlimited Tours to become one of the Northeast’s leading Receptive Tour Operators.

Sonja Sheasley

Communications Manager, Barnstable County

Sonja Sheasley holds a bachelor’s degree in Psychology and a master’s degree in Applied Linguistics. She is the Communications Manager for Barnstable County, where she is responsible for the development, management, and execution of communications strategies. She manages the county’s website management, social media, and other related communications functions. Sonja founded Bum Boosa Bamboo Products in 2009, being the first to bring sustainable bamboo bathroom tissue and baby wipes to the U.S. market and distributed across the country. The award-winning brand was sold to LamSoon, LTD of Singapore, in 2019. From 2012 to 2018, Sonja was the Director of Corporate Sponsorships at the World Bamboo Organization, a global NGO formed to facilitate the exchange of information worldwide on the environmental, socioeconomic, biological, and cultural aspects of bamboo.

Mary Vilbon

Executive Director

Mary relocated to Cape Cod in July of 2015 for the position of executive director for the Yarmouth Chamber of Commerce. She received her degree in Community Development and Organizing from the University of Massachusetts, Amherst. Over the past 15 years her experience includes, strategic planning, grant writing, program development, fiscal management, cultivation and coordination of strong public and private partnerships, budgeting, marketing, public relations, and oversight of economic development projects.


She was responsible for developing and managing the 17th Cultural District Designation from the Massachusetts Cultural Council. In 2013 she became a film liaison, assisting the Massachusetts Film Office with two major film productions; Labor Day and The Judge. In 2014 I was the recipient of the Larry D Meehan Award from the Massachusetts Office of Travel & Tourism, honored for her success in leveraging tourism, the arts, and film production.

John is a native Cape Codder who maintained his local roots while his career in the travel industry took him over the bridge and around the world.
John served as Director of Advancement & Engagement at Tourism Cares, working with more than 400 travel brands to integrate social and environmental sustainability into the industry. He is excited to apply these concepts of impact travel through CARE to his home destination, and believes Cape Cod can serve as a model for other vulnerable destinations around the world.
John received concurrent degrees in Journalism/Legal Studies & Social Thought and Political Economy from the University of Massachusetts, Amherst.
“Anyone who grows up on Cape Cod knows how important travel and seasonal guests are to our economy, and how challenging it can be for a destination to accommodate those guests. Fortunately, those guest experiences can also be a force for good, enhancing our home as a great place to visit, work and live.”

Internship Opportunities

CARE for the Cape and Islands (CARE) is seeking Spring and Summer interns to assist with Marketing/Communications and Development efforts as well as to provide general support for CARE programming. CARE is based on Cape Cod, MA, however, remote internships will be considered. It is a great opportunity for someone to expand their knowledge of responsible and sustainable travel in hospitality, events, and/or destination management, sustainability and community development.

Marketing/Communications Intern

Profile: The ideal candidate is an enthusiastic, creative individual who’d like to develop marketing and communication skills and gain experience working in the non-profit sector.


  • Excellent written and spoken communication (English)
  • Ability to work independently in a dynamic environment
  • Creative, flexible, and organized
  • Ability to multi-task and prioritize
  • Proficiency with social media: Facebook, Twitter, Instagram, WordPress.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint. Illustrator or other design a plus)

Previous graphic design experience an asset

Potential Responsibilities include:

  • Assisting with coordination and planning of CARE’s educational, fundraising and volunteer events
  • Working with social media, website content and other promotional marketing initiatives
  • Designing promotional material
  • Assisting with administrative tasks
  • Staffing events (webinars, fundraisers, beach cleanups) virtually or in person

Development Internship

Profile: Our ideal intern is dynamic, rigorous, organized, detail oriented, creative, enthusiastic, flexible and relates to CARE’s mission.


  • Excellent written and spoken communication (English)
  • Ability to multitask, prioritize and work independently
  • Strong time management, analytical and research skills
  • Basic computer skills 

Previous experience in fundraising and/or CRM management is an asset.

Potential Responsibilities include

  • Managing the Customer Relationship Management system
  • Creating relevant data segments
  • Participating in fundraising outreach (individuals, institutions…)
  • Documenting fundraising-related information and interactions 
  • Suggesting creative ideas to maximize fundraising strategy effectiveness
  • Researching and writing grant proposals
  • Other tasks as assigned by the internship supervisor

General Information:

Interns are for a minimum of 15h/week (20 preferred) for two months minimum, primarily during business hours. The position is unpaid, but we are happy to work with students for academic credit. We are flexible around schedules and school requirements. The internship entails close collaboration with CARE’s board, staff and volunteers.

To apply, please submit a cover letter, resume, two references (name, position, and contact information) to jill@careforthecapeandislands.org.


P.O. Box 638, Yarmouth Port, MA 02675





Donate with PayPal